Sølvtrans shall be the market- and technology leader in the business of transporting live salmon and trout, and the ambition is to maintain a modern fleet with technology surpassing competition.
Sølvtrans aims to ensure that the vessels and the vessel capacities match the demand from clients now and in the future. Expansion of the fleet is evaluated continuously, in order to maintain the company’s leading position and fulfill the requirements of the customers.
Geographically, Sølvtrans view the North Sea area, covering Norway and Scotland, as its core market. The company has a strong market share in Scotland, and aims at maintaining that share. Norway is however regarded to have the best potential for growth, and thus, this region is the company’s top priority.
The Chilean industry has recovered after two years with strong growth. Further growth is still expected, although at a more moderate level. Sølvtrans re-started its operations in Chile with two vessels in April 2012, to take advantage of the market opportunities arising from this recovery.